During the second day of the DIG South Conference in Mount Pleasant, many heads tilted at the idea of funding. How do you get it and where does it come from?
The conference was ready to answer these questions with an early afternoon panel on the future of crowd sourcing that featured Zack Brown of Kickstarter viral “potato salad” fame, Charlotte’s Dan Roselli and crowd-funding guru Rob Sebastian.
When the Q&A opened up, a leader from a non-profit asked “What’s the best crowd-sourcing platform for a 501(c)(3)?”
Little did she know that a team from a Charleston-based “interactive cause marketing firm,” in/PACT, has been developing a tool for just that.
Vouch, an app that has brought on the College of Charleston’s non-profit flag-waver student group Enactus as an official business partner and been endorsed by Charleston County Economic Development, operates on the concept of “people empowered giving.”
Officially launched this past Tuesday at DIG South’s Upload Charleston opening event, Vouch allows businesses to donate a percentage of sales to a pool of funds that customers can claim a portion of (GoodCoins) to then donate to a charity of their choice.
With the student members of Enactus acting as the ground team, Vouch has already found a home at local Charleston businesses, including Queen Street Grocery in downtown Charleston.
"Vouch is a new way for our customers to give back to the charity of their choice…enabling our loyal customers to participate was a no-brainer, and we look forward to continuing to donate to local charities through Vouch,” QSG owner Rob Bouton said in a press release earlier this week.
DIG South CEO Stanfield Gray has publicly endorsed the app saying, “[Vouch] is exactly what we and the DIG South festival are about - opening up new doors for continuing the wave of economic and social development that Charleston is currently witnessing."